What to wear is one of those things that feels simple but has a habit of becoming more complicated than it needs to be. Here’s everything you need to know to make it easy.

A mum, dad, two older daughters and a newborn arrival pose for a family photo all dressed in navy

Coordinate, don’t match

You don’t need everyone in identical outfits. In fact, perfectly matching families can look a bit stiff. What works better is coordinating your colours so everything sits together without being identical. Pick a general palette – soft neutrals with a touch of colour, or warm tones throughout – and have each person wear something within that range. Avoid clashing patterns and very bright colours, which can reflect onto skin and pull attention away from faces.

Silbings pose on a bed in matching pjs

Comfort matters more than you think

How comfortable you feel in what you’re wearing really does show in the images. If you’re adjusting your top every five minutes or sitting awkwardly because of what you’ve got on, it adds one more thing to think about. This is especially worth bearing in mind if you’ve got young children in tow, because you’ll probably be moving through a lot of different positions and you don’t want to be worrying about your outfit on top of that.

Bring a spare set of clothes for young children. Murphy’s law dictates that if you don’t, this is absolutely the day someone spills juice down themselves.

Working with the studio

On your options form the day before your session, you’ll have the chance to browse the backdrop collection and choose what you’d like to use. In a full portrait session you can use up to three backdrops and change outfits up to three times, so it’s worth thinking about what you’d like to wear with each backdrop choice. I’ll always make suggestions if you’re not sure, but if you have a vision for what you want, tell me and I’ll make it work. There are no wrong answers when it comes to colour. Love pastels? Go for it. Want something bolder? I’m here for it.

Keep it simple

Avoid large logos, distracting text, and very busy patterns. These pull the eye away from faces and expressions, which are the whole point of the image. Classic, simple pieces tend to hold up better over time too, so you’re not looking at the photos in five years wondering what anyone was thinking.

Dress for the season

Layers work well for cooler months and can add texture and depth to images. For warmer sessions, light breathable fabrics keep everyone comfortable. If you’re genuinely unsure, bring options and we’ll work it out on the day. Better to have something you don’t use than wish you’d brought it.

a mum and daughter pose for the camera smilng

Shoes

Quite a few people prefer to be barefoot in their photos, which looks great and is one less thing to worry about. If that’s you, make sure your feet are camera ready – and if that’s the excuse you needed to book a pedicure, I’m happy to back you up on that. If you’re wearing socks, make sure they’re matching and preferably plain. For shoes, keep them simple and choose what complements your outfit. For small children, plain and comfortable is the priority. Definitely avoid muddy Peppa Pig wellies, however popular they might be at home.

Accessories

Don’t be afraid to bring accessories you love. Hair pieces, jewellery, scarves – these can add something to the images and you’ll have time to add them when you change between outfits.

Babies and toddlers

Soft, comfortable fabrics that allow for movement are always the right choice. Cotton works well for younger children. Bring layers in case they get fussy or need a change, and remember that small children are very good at communicating when something is uncomfortable. Keep their outfits simple and comfortable and you’ll be on safe ground.

Everything You Need to Know About Family Photography

Whether you’re preparing for your first family portrait session or looking for expert tips to make your photos shine, I’ve created a selection of helpful articles to guide you every step of the way. Dive into my comprehensive articles to find everything you need to make your family photoshoot a success! If you don’t find the answers to your question here, of course I’m always happy to help so just get in touch

Family Portrait Photography in East Grinstead

Family photos don’t need to feel formal or stressful. The best ones come from real moments, natural connection, and a relaxed space where everyone can just be themselves.

Whether your children are full of energy, a little shy, or somewhere in between, I’ll gently guide the session so it feels easy and unforced.

If you’ve been meaning to update your family photos, this is your moment.